BIW x Netflix

At Branding Iron Worldwide, I led a small team that helped the streaming company translate their goals and ideas into meaningful relationships to their customers.

Our team worked on providing monthly digital assets for 75+ of Netflix's content partners as well as helping to develop creative for activations across all of their marketing touch points and partnerships.

Art Director
Netflix Team
‍BIW Agency

Art Dir. / Netflix Team
BIW Agency

— One Story Away

With Nefltix's second ever global ad campaign, our team was presented with the challenge of launching across all digital platforms globally. With a tight turnaround, we had the opportunity to create and deliver over 100+ assets for various platforms, localizations and formats that were served to millions of viewers.

— Oppo x LCDP

OOH campaign ads for the popular show's 4th season in conjunction with Oppo's latest phone release. Ads ran in Rome, and several cities in Italy, and featured the iconic Dali mask and key art.

— Creative Deliverables

One of our team's biggest efforts was providing Netflix with all the creative support needed for their digital marketing teams. Whether it was the global monthly placements that debut new releases, or the pitch decks that serve as conversation starters for new partnerships, we helped bridge the gap between concept and reality.

— Retail

Many opportunities we had as a team allowed us to conceptualize and present retail activations for many of Netflix's upcoming titles. As the brand reached into more and more international markets, we face certain challenges (tight turnarounds, localizations, COVID-19) to present their amazing slate of titles to customers, offline, and on a global stage.

Next: Spider Kick